Today am working on my type for my Diptea brand. I found from research that the afternoon tea market uses romantic, script style type. Such as Betty’s and triptee, I also found that the type has a hand made feel to it. The brands are usually not presented as very graphic which is why my first digital type will not work for my brand market.
I am still sketching out a type that I am happy with but will continue with copying and hand rendering for the rest of the day until I have created a type that I think fits with my brand.